Define "Direct Trade" in the context of coffee sourcing.

Direct Trade refers to a sourcing model where coffee roasters purchase coffee directly from farmers. This approach fosters closer relationships between the producers and roasters, enabling better communication and understanding of the farmers' needs. It typically results in higher quality beans since roasters can select specific harvests and encourage farmers to adhere to quality standards.

This model is significant in promoting ethical sourcing practices, as it often allows for fair compensation for farmers, bypassing intermediaries that can take a significant cut of profits. In addition to getting better prices, direct trade often supports sustainability and environmental practices, as roasters can work with farmers on improving farming methods and enhancing their livelihoods directly.

While other models, like fair trade, have their own frameworks for pricing and certification, direct trade emphasizes transparency and direct relationships, often resulting in more personalized and responsible sourcing practices.